A search engine friendly navigation menu must present links as text and not images, however if images must be used, always make sure the images have alt tags attached to them with relevant keywords. Additionally, whether you are using images or text links, always attach the title tag to the link.

One of the prerequisites for effective search engine optimization and usually one of the easiest SEO elements to fix is the website itself. But not just the content which should be informative and relevant, also the website layout plays an important role in SEO. There are many factors that can contribute to better user experience and higher ranking.

The more the merrier and it isn't gonna hurt that's for sure. Be sure to place your site map in the root directory of your page. A sitemap can aid greatly in building interior link organization a process known as deep linking. Remember a sitemap helps Google bot to index your whole site and not leave anything out, very important.

White Hat SEO is the opposite of Black Hat SEO. Generally, search marketers who practice White Hat SEO (or ethical organic search marketing) techniques try to improve their organic rankings in the search engine results pages (SERPs), while maintaining the integrity of their website and following Google's steadfast set of rules.

The description that appears below your URL in Google search engine is the metatag description that was included in the source code of your page. The Description should contain an enticing and informative snapshot of what the website is about and it should appeal to all search engines to appear.

Some SEO experts may guarantee getting top ranking; if an SEO firm offers a guarantee for top rankings, it may force them to use less ethical tactics, or black-hat methods, to achieve those guarantees. In this way, it's your site that will undergo the penalty of these methods. Thus it is necessary to hire a ethical SEO firm for promotion of your site.

The recommendations we are going to discuss today are not all founded on scientifically proven tactics; some techniques are also based on experience and gut feelings. To ensure that these SEO strategies will work for you, we suggest frequent testing and adjusting your techniques until the process delivers satisfying results.

As this will not only reduce the chances of your website being detected in the search result list but will also at some point of time become irrelevant as you will not be posting same information again and again on your website. Another intelligent move that you can take is by combining smart keyword research with the product or category name.

The layout must be compelling enough to make readers continue scrolling and navigating a site. The most important information must be placed on the top of a page and distribute the contents through bulleted lists, paragraphs, tables, bars etc. for making a site better readable.

While designing product pages always remember to use most commonly used on page optimization on all product pages, Meta data that is page specific and h1 tag and unique content.

Read about content writing also read about article submissions and search engine optimization

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also read about article submission and keyword ranking

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